Example deliverable
LinkedIn Turbo
This is an illustrative example of the format the person receives. The actual content is built from the information submitted.
LinkedIn Turbo · Carolina
Your profile shows a solid career path, but the headline and the “About” section do not say what you do or what results you deliver. For a B2B sales management goal, keywords and numbers are missing from the first lines.
Replace the “Commercial Coordinator” headline with one that includes a specialty and a result: it is what shows up in searches and in recruiters’ messages.
Diagnosis of your current profile
Only the job title, with no specialty or differentiator.
Generic text with no numbers and no call to contact you.
Good order, but the bullets describe tasks instead of achievements.
Adequate list; the three most important skills for your goal are not pinned.
Terms such as “B2B sales management” and “forecasting” barely appear.
Photo, education and languages are filled in; the Featured section is missing.
3 headline options
B2B Sales Manager | Account Management, Negotiation and Forecasting | Sales cycle −29% and churn from 14% to 9%
B2B Commercial Coordinator | Sales Process and CRM Implementation | Leading 8 sales reps
Corporate Sales | Key-Account Retention and Mid- and Long-Term Contracts | Focused on recurring revenue growth
New “About”
I help B2B companies grow recurring revenue with predictability. For 10 years I have worked in corporate sales, and I am now a commercial coordinator at Aurora Distribuição, where I lead eight sales reps and a portfolio of 140 clients. Over the past two years I implemented a weekly sales forecasting routine, shortened the sales cycle from 45 to 32 days and cut client churn from 14% to 9%. My work combines three fronts: • Portfolio management and key-account retention • Negotiation of mid- and long-term contracts • Building a sales process with a CRM and KPIs Before that, I worked with key accounts in technology and in sales analysis, which gives me a base to talk with technical, finance and procurement teams. I am looking for B2B sales management opportunities at growing companies that want to organize their sales process. If you would like to exchange ideas on B2B sales, client retention or building sales teams, send me a message.
Rewritten experience
COMMERCIAL COORDINATOR — AURORA DISTRIBUIÇÃO • Led eight sales reps and a portfolio of 140 corporate clients. • Implemented a weekly sales forecasting routine, shortening the sales cycle from 45 to 32 days. • Reduced client churn from 14% to 9% with a relationship plan for key accounts. • Renewed for 24 months a contract worth 12% of revenue, keeping the margin within target.
SENIOR ACCOUNT EXECUTIVE — PRISMA TECNOLOGIA • Managed a key-account portfolio and hit the annual target in three of four years. • Led negotiations with clients’ procurement, finance and IT teams. • Standardized sales proposals, cutting turnaround time by [X%].
SALES ANALYST — NORTE SUL DISTRIBUIÇÃO • Tracked sales and margin indicators and prepared monthly reports for management. • Supported field sales with proposals, quotes and portfolio analysis.
Skills: add these and pin the first 3
- B2B Sales Management
- Contract Negotiation
- Sales Forecasting
- Account Management
- Client Retention
- CRM
- Sales Team Leadership
- Key Accounts
- Target Setting
- Consultative Selling
Final profile tweaks
- 1
Custom URL
Change it to linkedin.com/in/carolinaribeiro-b2b, easier to use on a résumé and in an email signature.
- 2
Featured section
Pin one result with a number, such as the shorter sales cycle, and a recommendation from a client or manager.
- 3
Recommendations
Ask two people who saw your work up close for a recommendation: a manager and a client.
- 4
Cover image
Use a simple image with your focus, for example “B2B sales and account management”.
- 5
Open to work
Turn it on for recruiters only, with B2B sales management roles, so it does not show to your whole network.